How To Utilise The October Effect To Its Full Extent In Your Business.



Everyone thinks “I will wait until January” but why not start now?


The October Theory

It has been the most-talked about topic on TikTok over the last few days, as too many October feels like the beginning of the year.

October marks the start of Autumn, it’s the start of the school year and businesses are preparing for the holidays. It’s the perfect month for a new mindset. The October theory serves as an alarm to make certain changes before the end of the year, as we enter the final 3 months.

Finding and sticking to a routine is not always easy. According to GoCompare, 1 in 10 people stick to their new year’s resolution and Gen Z are working on their routine early to push themselves before January so they are in routine ready for the new year.



How can you apply the October theory into your business plan?

We want you to get a head start on your marketing plan for 2025. If one of your goals is to be more active on your social media and have a stronger presence, allow us to help you!

Here at Aura Marketing, we look at upcoming events, key awareness days and important dates for your industry to match your next launches, new releases & offers. It is important we create a solid brand strategy that aligns with your goals. It is our job to ensure you have a solid process in place so you can stay consistent in your content. 

If you’re ready to utilise The October Effect to its full extent, message me to enquire about working together.

How will you be spending the next 3 months?


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